For artists, designers, and independent brands

Mentoring is a conversation, a process of uncovering what already exists within you. It begins with questions: What are you creating, and why? What moves your practice forward, and what holds it still?

I work with artists, designers, and brand founders who seek clarity, direction, and a deeper sense of creative identity. Whether you are developing a new brand, defining your visual identity, or creating a new body of work or collection, mentoring offers a space to think, articulate, and rebuild with purpose.

As an artist, PhD candidate, and creative director since 2015, my approach merges practice with reflection. I draw from years of experience that connect artistic research with brand development, from studio-based creation to shaping visual languages through concept, design, art direction, and collaboration.

Through personalised 1:1 or group sessions, we work to:

• Define or refine your creative identity

• Develop collections, portfolios, or project concepts

• Build a brand or artistic practice that reflects your values

• Translate passion into clear visual and conceptual direction

• Align creative goals with brand development methods
  

Mentoring is available online or in person in Tallinn.
Learn more, ask questions, or apply for mentoring HERE

Teaching and Professional Experience

Lecturer in Creative Brand Development — Estonian Academy of Arts, 2023–present
Mentor for artists, designers, and creative brands — Independent practice, 2023–present
Lecturer in Aesthetics and Visual Culture — Estonian Academy of Arts, 2016
Lecturer in Jewellery Virtualisation — Estonian Academy of Arts, 2016
Founder and Creative Director — Jewellery brands SOMA and ONEHE